Basic Digital Marketing Training Program

Partners: DAB Development Research & Training PLC & Entrepreneurship Development Institute (QIYAS Project)

Locations: Addis Ababa, Hossana, Dessie, Kombolcha

Duration: 3 Months (Intensive)

Deadline: Rolling Basis (Limited Slots Available)


About the Program

This 3-month intensive Digital Marketing Training Program is designed to equip young people with practical, market-relevant skills. By combining hands-on learning with real-world project experience, the program helps participants build professional portfolios and significantly improves their employability in Ethiopia’s growing digital economy.


Key Training Areas

The curriculum emphasizes a “learning-by-doing” approach. Participants will receive practical training in:

  • Content Creation: Crafting engaging copy and digital assets.

  • Brand Building: Developing unique identities for businesses and products.

  • Social Media Management: Strategies for growth across major platforms.

  • Visual Arts: Professional Photography and Videography techniques.


About You

1. Eligibility Requirements

To be considered for this program, applicants must meet the following criteria:

  • Age: 18 – 29 years old.

  • Employment Status: Currently unemployed, underemployed, or actively seeking better career opportunities.

  • Location: Currently residing in Addis Ababa, Hossana, Dessie, or Kombolcha.

2. Priority Groups

Priority consideration will be given to:

  • Women.

  • Persons with Disabilities (PWDs).

  • Returnees from abroad.

  • Internally Displaced Persons (IDPs).

3. Core Skills

  • Creativity: A passion for visual storytelling and digital trends.

  • Communication: Strong interpersonal and collaboration skills.

  • Analytical Thinking: Ability to interpret basic digital data and trends.


Program Benefits

Upon joining, participants will gain access to:

  • Portfolio Development: Hands-on experience working on real-world projects.

  • Market-Relevant Skills: Training aligned with current industry demands.

  • Career Support: Job placement assistance upon successful completion of the program.


How To Apply

Interested applicants are encouraged to register as soon as possible, as slots are limited and filled on a first-come, first-served basis.

Registration Link:

Using Target Jobs:

  • You can also initiate your interest by clicking the Apply Button below.


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